We’re on a mission to transform how we think about our wardrobes.
Who We Are
The Re-Loved Club was born from a simple observation: most of us wear just 20% of our wardrobe 80% of the time. Founded by Vicky Simmons and Paula O'Connor in late 2022, we created a space where people could sell their pre-loved clothes locally while connecting with neighbours who share a passion for sustainable fashion.
Think of us as a premium indoor car-boot sale, but exclusively for quality fashion. Our sellers arrive to find rails already set up (included in the hire fee), making it easier to display their treasures without the heavy lifting.
Why We Started
Our inspiration came from a shared love of the serendipity that comes with second-hand shopping. There's nothing quite like the thrill of discovering a hidden gem that someone else no longer needs but is perfect for your wardrobe! Beyond the joy of the find, we're also committed to addressing fashion's environmental impact.
"We have enough clothes on the planet to dress the next 6 generations.”
British Fashion Council
This reality drove us to create an alternative to the constant cycle of buying new.
Our Impact So Far
Since launching in late 2022, over 10,000 garments have found new homes through The Re-Loved Club. That's 10,000 items diverted from potential landfill and given a second chance to be loved.
What to Expect on Our Blog
This blog will be your go-to resource for all things pre-loved fashion. We'll be sharing:
- Styling tips for pre-loved finds and your current wardrobe
- Wardrobe tours from community members
- How-to guides for selling and buying second-hand clothes
- Our favorite pre-loved shopping destinations around London
- Stories from Re-Loved Club events
Join Our Movement
Whether you're a seasoned vintage collector or just beginning to explore sustainable fashion options, The Re-Loved Club welcomes you. Together, we can reduce, reuse, re-love, and make second-hand the first choice.
Follow our journey here and on social media @the.reloved.club as we grow our community one (pre-loved) garment at a time.
Here's to giving fashion the second life it deserves!
Vicky & Paula
Founders, The Re-Loved Club