the re-loved club at soho theatre
21 march 2026
coverage & reach analysis
Overview
1,565
Visitors on the day
Total views (last 30 days)
instagram content
Posts published
Stories published
19
123
137,200
Views from paid ads
184
Eventbrite Tickets booked
10.6%
the re-loved club newsletter
Emails sent (across 6 campaigns)
Number of campaigns
Average open rate
Capacity increased required
ticketing eventbrite
Tickets registered
Eventbrite page views
184
918
2 (sold out twice)
IWD at Soho Theatre
8,276
6
52.3%
paid post performance
Event flyer (stories)
Location reveal
3,182
25,081
6,903
Meet the wardrobe Shema
6,131
total
local digital media
Reach
2,167
11,116
4,924
3,381
41,297
11,588
Poster strategy
physical advertising
Flyers distributed
Lamp post advertising
2,500
36
Relocated the night before for maximum venue impact
external features & press
Audience
Publication / account
Cheapskate London (newsletter)
The Londonist (newsletter)
65k subscribers
34k subscribers
@lesserknownlondonn (Instagram)
38.8k followers
@sannylondon (newsletter)
total
137.2k
Instagram views (30 days)
Views
94.3k followers
232.1k reach
Please complete the seller survey if you haven’t already
Facebook groups
19
Whatsapp groups